Tobacco and kids

Tobacco Ads Tar give-up the ghost Youth Everyday 3,000 children perplex smoking, most them between the ages of 10 and 18. These kids account for 90 per centum of each(prenominal) new smokers. In fact, 90 percent of all adult smokers said that they early lit up as teenagers (Roberts). These statistics clearly show that young people be the set up tar ticktack in the tobacco plant plant wars. The cig atomic number 18tte manufacturers may revoke it, but advertising and promotion play a merry part in making these facts a reality (Roberts). The kings of these media ploys are Marlboro and Camel. Marlboro uses a fictional western character called The Marlboro Man, while Camel uses Joe Camel, a high-rolling, lilt animated cartoon character. Joe Camel, the smooth character from R.J. Reynolds, who is shown as a dromedary with complete style has been attacked by most Tobacco-Free Kids organizations as a majo r influence on the children of America. Dr. Lonnie Bristow, AMA (Ameri target medical Association) spokesman, remarks that to kids, cute cartoon characters mean that the product is harmless, but cigarettes are not harmless. They sop up to know that their ads are influencing the younker on a lower floor 18 to experience smoking(Breo).

Researchers at the Medical College of Georgia report that almost as many 6-year olds recognize Joe Camel as know paddy field Mouse (Breo). That is very shocking culture for any mention to hear. The industry denies that these symbols target people under 21 and take on that their advertising goal is! simply to encourage brand transposition and loyalty. Many people disagree with this statement much(prenominal) as Illinois Rep. Richard Durbin who states If we can reduce the number of young smokers, the tobacco companies will be in trouble and they know it (Roberts). So what do the tobacco companies do to keep their industry alive and...If you want to get a full essay, order it on our website: OrderCustomPaper.com

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