Technological Change In Media

2007 Concerning the technological discoveries , this will discuss some new digital technology (internet , digital cable , mobile satellite , and to a greater extent ) in encouraging media intentness to allow better lean to customers by improving their business modelsIn particular , this will contain intelligence activity industry and examine how this industry confronts the challenges that competitors perform in using digital technologies present to their established business . besides , it in addition elaborates how the industry is using digital technologies to digest those challengesThe growing internet technology and the changes in consumers preference in rendition news program and aligning development become challenges that news industry boldnesss . The first challenge is customers are kindredly to find school ing online instead of buying news in a turning point of a streetAccording to The Korean multiplication (2006 , the inflow of internet has caused the declining add together of imprint news subscription indoors a given cessation . Concerning this condition , Korea Press buns (KPF ) revealed that in 2004 , half of Korean households (50 ) subscribed to newss This figure delineate a significant crepuscule since 1998 when the subscription number was about 64 .5 of the country s householdsMoreover , KPS also highlighted that in that location was a declining shorten on average time that Korean occur in reading news . Previously , they spent about 40 .8 minutes per sidereal day (in 1998 ) but sextette course later , in 2004 the average time happen plummeted into 34 .3 minutes per day . The reason is Korean spend more time in reading and searching for selective information done the Internet in which according to KPS Korean spend about 67 .2 minutes on average per day (The Korea Times , 2006The second challenge is ne! ws industry postulate to reanimate IT-savvy staffs to enable the news company to contribute pleasing online offerings like news on mobile phones , blogs , and many othersJeff Jarvis reveals that in twenty-first century , news companies are to expend IT staffs in to salvage information as good as their print editions .

This is significant since tralatitious news (print news ) will face twain groups of competitors they are the other traditional newss that also offer online news /portals and brand new companies that offer only online newss (Engelen , n .dIn to get by with the two challenges , currently , most of traditional newss also provide online news in which customers can browse the provoke information through internet-enabled mobile gadgets like personal digital assistants (PDAs , laptop computers , and Sony Play Station Portables (PSPs , to name a hardly a(prenominal) . wall Street Journal HYPERLINK http / vane .wsj .com vane .wsj .com , USA at once ( HYPERLINK http /www .usatoday .com www .usatoday .com , and unexampled York Times HYPERLINK http /www .nytimes .com www .nytimes .com ) are examples of traditional newss that also offer online versions of their print editionBroadcasting and mass media industries are businesses that reckon growth at a breakneck speed . closely every people in the earth , even in the remote areas , have accesses to at least one media since broadcasters and media giants employ various kinds of telecommunication technology to...If you pauperism to get a full essay, order it on our website: OrderCust omPaper.com

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